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What Is Corporate Social Responsibility (CSR)?

If you want to establish a Corporate Social Responsibility (CSR) strategy for your company, it is important to understand what this entails:

CSR is known by many titles, from Philanthropy to Corporate Citizenship to Stakeholder Engagement, they all come to mean the same thing: an organization that is active in taking responsibility for the impact of its activities, as well as seeking to take additional actions (beyond anything that is statutory or complies with legislation) to improve the quality of life for its stakeholders (i.e. employees, their families, the community, customers, shareholders, etc.)  
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There are many benefits that your company could receive from participating in CSR:

  • Trust
  • Demonstrated accountability
  • Good employee relations
  • Environmentally sustainable practices
  • Demonstrated corporate governance
  • Ethical principles & trading practices
  • Risk management
  • Value chain

Is incorporating CSR the right choice for your company?  Consider these questions:

  • Do you need to prevent or curtail negative media?
  • Are you truly leveraging your positive relations & reputation?
  • Would you like to engage your stakeholders as well as balance your business goals with their interests?
  • Would you like to demonstrate transparency, accountability, and good governance?
 
Intro to CSR course
Sheila will be running the CSR Introductory course for the University of Calgary’s Continuing Education Faculty...read more

The Essentials of Management Consulting
The Certified Management Consultant (CMC) designation is the profession’s only international certification mark, recognized in 43 countries. It represents a commitment to the highest standards of consulting and adherence to the ethical canons of the profession.
Lethbridge, Calgary and Edmonton sessions...Read More
 
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